%0 Journal Article %T How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market %A Yang, Kaixin %A Bu, Huimei %A Huang, Rui %A Liu, Matthew Tingchi %J Asia Pacific Journal of Marketing and Logistics %V 37 %N 4 %P 1067-1088 %@ 1355-5855 %D 2025-04-04 %I Emerald Group Publishing Limited %~ DeepDyve