%0 Journal Article
%T The “Myth” of Media Multitasking: Reciprocal Dynamics of Media Multitasking, Personal Needs, and Gratifications
%A Wang,, Zheng
%A Tchernev, John, M.
%J Journal of Communication
%V 62
%N 3
%@ 0021-9916
%D 2012-06-01
%I International Communication Association
%~ DeepDyve