%0 Journal Article %T From personal values to creativity: evidence from frontline service employees %A Sousa, M.P.Carlos %A Coelho, Filipe %J European Journal of Marketing %V 45 %N 7/8 %P 1029-1050 %@ 0309-0566 %D 2011-07-26 %I Emerald Group Publishing Limited %~ DeepDyve