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K. Asante (2018)
Strategic coethnicityJournal of Enterprising Communities: People and Places in the Global Economy
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design/methodology/approachThis briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.FindingsThis research paper concentrates on two case studies that reveal a community-oriented and a market-oriented strategy pursued by migrant entrepreneurs in one US city. The ways that social capital is deployed and the skill-based resources of the entrepreneur are key variables in the financial output of a community-centric business.Originality/valueThe briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
Strategic Direction – Emerald Publishing
Published: Nov 19, 2018
Keywords: Community; Social Capital; Strategic coethnicity; Migrant entrepreneur
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