Creating Passion Brands: Getting to the Heart of Branding20062Helen Edwards and Derek Day. Creating Passion Brands: Getting to the Heart of Branding. London and Sterling, VA: Kogan Page 2005. 237 pp., ISBN: 0749443707 (hbck) $45.00 (hbck)
Creating Passion Brands: Getting to the Heart of Branding20062Helen Edwards and Derek Day....
Fitzmaurice, Julie;
2006-01-01 00:00:00
http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.pngJournal of Product & Brand ManagementUnpaywallhttp://www.deepdyve.com/lp/unpaywall/creating-passion-brands-getting-to-the-heart-of-branding20062helen-cQYKhyL9ds
Creating Passion Brands: Getting to the Heart of Branding20062Helen Edwards and Derek Day. Creating Passion Brands: Getting to the Heart of Branding. London and Sterling, VA: Kogan Page 2005. 237 pp., ISBN: 0749443707 (hbck) $45.00 (hbck)
Creating Passion Brands: Getting to the Heart of Branding20062Helen Edwards and Derek Day. Creating Passion Brands: Getting to the Heart of Branding. London and Sterling, VA: Kogan Page 2005. 237 pp., ISBN: 0749443707 (hbck) $45.00 (hbck)
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