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An exploratory analysis of extended grocery supply chain operations and home delivery

An exploratory analysis of extended grocery supply chain operations and home delivery This article examines ordering and delivery data from several home delivery grocers in both the USA and the UK. Contrary to popular perceptions, the demise of home delivery grocers (or Internet grocers as they were known during the artificial boom period of 1997-2000) was exaggerated. In fact, sales for grocery home delivery are currently at least 50 per cent higher than their "peak" in 2000. This article examines the operational challenges involved in offering this value-added service to consumers and posits the argument that prior efforts (notably Webvan) failed in large part due to poor operational execution and poorly planned business models. Closes with some insights regarding the problems which must be addressed if this extended grocery channel is to become successful in the long run. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Integrated Manufacturing Systems Emerald Publishing

An exploratory analysis of extended grocery supply chain operations and home delivery

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References (14)

Publisher
Emerald Publishing
Copyright
Copyright © 2003 MCB UP Ltd. All rights reserved.
ISSN
0957-6061
DOI
10.1108/09576060310503465
Publisher site
See Article on Publisher Site

Abstract

This article examines ordering and delivery data from several home delivery grocers in both the USA and the UK. Contrary to popular perceptions, the demise of home delivery grocers (or Internet grocers as they were known during the artificial boom period of 1997-2000) was exaggerated. In fact, sales for grocery home delivery are currently at least 50 per cent higher than their "peak" in 2000. This article examines the operational challenges involved in offering this value-added service to consumers and posits the argument that prior efforts (notably Webvan) failed in large part due to poor operational execution and poorly planned business models. Closes with some insights regarding the problems which must be addressed if this extended grocery channel is to become successful in the long run.

Journal

Integrated Manufacturing Systems – Emerald Publishing

Published: Dec 1, 2003

Keywords: Shopping; Delivery services; United States of America; United Kingdom

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