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Purpose – The author points out that the same strategic behaviors that are associated with great success are also associated with failure. That is, the greatest rewards pose the greatest risks. He explains how corporations should manage risk differently at different levels of responsibility...
Purpose – The author offers a perspective on the complex new concepts of Michael Raynor and others on managing strategic risk. Design/methodology/approach – The author explains Raynor's theories of strategic paradox, strategic options, requisite uncertainty and strategic flexibility, all of...
Purpose – Introduces the cash curve, a tool for monitoring the payback on innovation that has proved helpful in decision‐making, planning, analysis, and communication. The cash curve graphically plots cumulative cash flow over time. Design/methodology/approach – Describes the four “S”...
Purpose – The authors perform market trend analysis and to examine the clash between new and traditional media and explore future industry competitive scenarios. Design/methodology/approach – IBM conducted a comprehensive study that included interviews with leaders of media companies and an...
Purpose – The authors offer advice on how can managers can distinguish between limited‐potential niche and crucial market foothold opportunities. The distinction is crucial in order to make the case for funding and supporting for the small, but potentially important, foothold business areas....
Purpose – Over a two‐month period, the editor of this media review has searched worldwide for the most interesting and useful articles, blogs and books on the topic of strategic management. Design/methodology/approach – In addition to his own finds, the editor sorted through suggestions by...
Purpose – To find out, from the perspective of the authors of a well‐known textbook on strategic management, in what ways they think the field is changing. Design/methodology/approach – Strategy & Leadership interviewed Arthur A. Thompson, Jr, A.J. Strickland III and John E. Gamble, the...
Purpose – This paper examines how ingrained differences in heritage, social and business culture predispose American, Japanese and European automakers to plan and act in different ways, with long‐range consequences – both successful and unsuccessful – of their strategies and actions. To...
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