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Research highlights ► We examined the CSR disclosures of major media companies in the United States. ► Nine of the ten companies studied have engaged in different types of CSR activities ► Companies’ CSR initiatives differ by the types of the media company. ► The size of the company has...
Highlights ► Accredited and non-accredited practitioners differ significantly on a range of demographic and job-related variables. ► Accredited practitioners are older, have more years of experience, and have higher education levels than do non-accredited practitioners. ► Accredited...
Research highlights &z.rtrif; We study online authority communication during a swine flu epidemic. &z.rtrif; We examine Finnish citizens’ opinions about authorities as crisis managers. &z.rtrif; Authority intervention may have negative impact if done late with limited resources. &z.rtrif;...
Research highlights ► Media catching is an phenomenon in media relations where journalists request specific information from large numbers of public relations practitioners and have them compete with one another for the journalist's attention. ► Though multiple media catching services exist,...
Highlights ► Public relations scholars routinely discuss stewardship in corporate, media, and government settings but have not measured them. ► Stewardship is as applicable to corporate organizations as it is to nonprofit organizations. ► Reporting, largely a one-way communication function,...
Research highlights ► A holistic view of stakeholder management rests on rhetorical grounds. ► Kenneth Burke gives us three tools to analyze and plan for stakeholder relations. ► Stakeholders are created through identification. ► Stakeholder relationships are maintained through discourse...
Highlights ► Content analysis of public relations theory in communication journals from 2001 to 2005. ► Findings suggest that the majority of articles are still expanding theory instead of proposing new theory.
Highlights ► The individual responsibility strategy can increase anger and blame. ► The immorality news frame can make people upset and attribute intense blame. ► Significant interaction effects between the frame and response strategies on blame. ► If the immorality frame increases blame...
Research highlights ► Content analysis of Facebook posts and Twitter tweets was conducted. ► Nonprofits used positive emotions while media used negative emotions. ► Nonprofits and media had a majority of episodic frames. ► Nonprofits used morality and attribution of responsibility message...
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