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The idea of students as “customers” at institutions of higher learning evokes intense controvery, but it is usually understood simplistically. The word “customer” is derived from the Latin “ consuescere ” meaning “to become acquainted with”. In marketplaces of the Renaissance it suggested a bond...
Corporate CEOs are finally telling the truth when they say “People are our most important assets”. Intellectual capital has become the primary factor of production. To raise their “corporate IQ”, managers treat workers as if they were customers of learning. This article explores why people learn...
Summarizes emerging patterns of corporate restructuring and process re‐engineering – describing current responses of marketplace enterprises to ongoing demographic, economic and technologic changes in the business operating environment – and assesses the applicability of those transformational...
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