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Informed by nonparticipant observations of public cell phone use, we offer a Lacanian theorization of common social scenes involving mobile communication technologies. Identifying paradoxes of the mobile mediascape, such as connected versus disconnected and public versus private, we turn to...
The unconscious processing of information is explored by drawing on contributions from psychoanalysis, clinical and cognitive psychology, and neuroscience. A theory is constructed to explain why a hidden negative image embedded in a print advertisement can increase brand-name recall. An...
Twentieth-century consumer society was characterized by a process of disembedding as described by Karl Polanyi in The Great Transformation (2001 (1944)). The Austro-American consumer researcher Ernest Dichter played a key role in preparing the ideological framework necessary for this process to...
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