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Purpose – The purpose of this paper is to delve into Barnard's works to construct foundations of customer relationship management (CRM). Design/methodology/approach – The paper identifies Barnard's insights on customer participation using a post‐analytic method and uses them as inputs to...
Purpose – This paper reflects on some aspects of method in management history and the importance of the self‐reflection on their world‐view that must accompany authors' endeavours, in order to be articulated in the matters they proffer for the reader's judgement. Design/methodology/approach...
Purpose – To provide a methodology for determining how and when a management fad has become an established paradigm. Design/methodology/approach – The penticulation approach compares the outputs from the five separate research sources of horizontal surveys, experiential rules‐of‐thumb,...
Purpose – In a recent review of the history of women in unions, the author suggested that downturns in the economy have had a more significant effect on women than men in unions, leading to significant declines in the membership of women in unions. The purpose of this paper is to explore the...
Purpose – To assist colleagues in tying current ideas to previously established practices. To generate discussion of the current relevance of students' understanding management history. Design/methodology/approach – A review of representative classic theorists with an eye toward matching...
Purpose – Based more on practical (and contextual), rather than theoretical grounds, over time, job satisfaction came to be the work attitude of choice for many early researchers interested in studying the relationship between employee attitudes and efficiency. Surprisingly, research examining...
Purpose – This paper aims to examine the lives of early twentieth century opera star Louise Homer and her composer husband Sidney, and their attempts to manage two successful careers and a family of six children. Almost 100 years ago, the Homers – a rare example of a two‐career family –...
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