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Purpose – Facing increasing global competition, firms must ceaselessly acquire new knowledge and enhance their capabilities in response to rapidly changing customer requirements. Amidst the varying collaborative relationships that occur between firms, it is particularly important for firms to...
Purpose – This paper aims to look at what CRM 2.0 is and how it impacts customer insights. It will show how CRM 2.0's incorporation of social tools and strategies with traditional operational functions meets the demands of twenty‐first century “social” customers....
Purpose – This study sets out to examine the relationship between firms' learning orientation and network collaboration. The aim is to investigate how learning orientation enhances network collaboration and to discuss the role of the co‐innovation focus in the learning orientation‐network...
Purpose – Firms collaborate for many reasons; however, sharing resources would seem a primary motive. This paper seeks to argue that in many instances firms collaborate to become part of a knowledge network – to learn about their industry and collectively use their knowledge to serve their...
Purpose – This paper seeks to give empirical examples of the processes whereby networks learn to collaborate. Specifically, the authors aim to examine efforts to learn to collaborate in response to the challenge of climate change. Design/methodology/approach – The paper uses case study...
Purpose – The purpose of this paper is to identify why and how organizational network legitimacy facilitates firms' access to knowledge networks and reciprocal knowledge exchange between stakeholders. Design/methodology/approach – The study involves a managerially oriented inductive...
Purpose – This study aims to explore the process of the arrival of technological change and how the learning process impacts on network evolution. Design/methodology/approach – The paper uses longitudinal, case‐based qualitative research to illustrate the network dynamics underpinning two...
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