1 - 6 of 6 articles
Purpose: The purpose of this paper is to present two examples based on real life experiences where the Bullwhip effect (BWE) in supply chain is considerably reduced. Both examples relate to the consumer durables industry in India. Design/methodology/approach: The first example uses enterprise...
Purpose: The purpose of this paper is to investigate empirically the difference in long run post issue performance of initial public offerings (IPOs) that tapped the Indian primary market through a fixed price offer and book building offer; also to assess the persistence of underperformance...
Purpose: Sustainable functionality development (FD) is decisive to firm's profitability in their new innovation in a competitive market. While functionality instills attractive values in innovative goods leading to a dramatic increase in profit through increasing demand and higher prices, it...
Purpose: Globalisation, liberalization and rapid technological developments have been changing business environments drastically and these trends are increasingly exposing businesses to market competition and thus intensifying competition. In such an environment, the role of Marketing Management...
Purpose: The purpose of this paper is to perform non‐parametric production efficiency analysis of cement companies in India. Relative technical and scale efficiencies are estimated for the year 2005‐2006. Design/methodology/approach: Data envelopment analysis (DEA) has been used to calculate the...
Purpose: The purpose of this paper is to describe a decision support tool based on various types of contracts in a two‐level supply chain. A supply chain (SC) consists of disparate but interdependent members, dependent on each other to manage various resources (inventory, money and information)....
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