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Purpose – The purpose of this paper is to examine the relative impacts of perceived cost, perceived benefits, and social influence on self-disclosure behaviors in social networking sites under an integrated theoretical framework. Design/methodology/approach – Building upon social exchange...
Purpose – The purpose of this paper is to present the results of an experiment in which participants view fictitious e-tailing web pages and indicate the likelihood of purchasing the products displayed by manipulating four attributes (familiarity with the e-tailer, product type, summary product...
Purpose – The key to success in the internet business lies in how you carry out the integration between virtual and physical channels. The purpose of this paper is to aim at defining the solution to the integration. Design/methodology/approach – Channel coordination is grounded on a new...
Purpose – The purpose of this paper is to predict tie strength using profile similarities and interaction data between users, and thus distinguish between strong and weak relationships on social network sites (SNSs). Design/methodology/approach – This study developed a program and an online...
Purpose – The purpose of this paper is to focus specifically on the examination of factors influencing the effectiveness of product placement in social media. Design/methodology/approach – Two field experiments were used to test research models and questions. In each experiment, random...
Purpose – The purpose of this paper is to conceptualise a framework that integrates information quality, system quality, function quality, and social influence based on the information system (IS) success model, to explore the relationship among these factors, which might be the key...
Purpose – In consumer marketing literature, the ethical/moral components of consumer behavior have been recognized as important factors in individuals’ involvement in software piracy. However, there remains unanswered the question of which specific components are being referred to and how...
Purpose – The purpose of this paper is to present an integrated information systems–consumer behavior (IS-CB) model for e-shopping to examine the antecedents and consequences of e-shopping and usage behavior. Design/methodology/approach – The study tests 320 usable responses collected from...
Purpose – The purpose of this paper is to examine consumer reactions to product categories, online seller reputation, and brand name syllables. Design/methodology/approach – This paper uses four experimental designs to explore the seller reputation, product category, and brand name syllable...
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