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Examines the impact of the oil recession on the viability of pastbanking business and its implications for the future loan portfolio ofthe commercial banks. Concludes that there is a need for greater riskmanagement, not only in terms of loan recovery, but also in relation tomore effective...
Examines an empirical study by questionnaire survey to determinethe importance of selected patronage factors used by 106 Hong Kongconsumers in choosing domestic and foreign banks. Although Hong Kongconsumers use domestic banks more, they perceive the usefulness of aselect number of services in a...
Bank marketers are making considerable efforts to increase thesatisfaction of their commercial customers because satisfied customersare known to display higher levels of source loyalty and to be lessvulnerable to the marketing efforts of competitors. A third reason is tocreate positive...
Argues the need for banks to recreate the relationshipbanker. Over the last 20 years development has been in makingacquisitions, centralization and specialization in order to obtain thefull benefits of automation. Increasing competition has produced a glutof lifestyle advertising to segment...
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