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Purpose – In India, there are various religions and cultures. Several festivals are celebrated through the year, and a variety of specific foods are prepared for each of the festivals. The aim was to study the extent of consumption of colours during festivals. Design/methodology/approach – A...
Purpose – Food consumption impacts heavily on the environment. It is therefore highly relevant to study food‐purchasing processes and needs for environmental information in the food supply chain. The objective of this article is to report findings from a study identifying practices in using...
Purpose – Soybean is one of the richest sources of protein. However, its longer cooking time is a major hurdle in its utilization. Keeping this in mind, aims to study the effect of presoaking soybean with salt solutions such as sodium carbonate and sodium bicarbonate on the cooking time and...
Purpose – Seeks to provide answers to two questions: is willingness to pay (WTP) for organic products influenced by the same set of factors that affect purchasing of conventional foods? Does WTP for organic products vary according to different food categories? Design/methodology/approach –...
Purpose – Some small and medium‐sized enterprises (SMEs) in the Thai food industry put a lot of effort into keeping up with changes of consumption patterns locally and in the South East Asia region. To see how successfully they are able to create competitive advantage, aims to examine the...
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