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This paper examines the effects of price and brand information on consumer risk in making purchase decisions. The introduction of non‐monetary risk reinvigorates a promising research stream that has investigated the relationship of market cues and buying behavior. Research results strongly...
A study was conducted among small to medium sized advertisers in the midwest United States. The respondents in this study rated local agencies high in overall performance. Agencies received particularly high ratings in the areas of flexibility, creativity, meeting deadlines, and adaptability....
Common stock prices and returns are alleged to depend on how corporate earnings progress over time. This paper investigates at the aggregate level how certain components of corporate earnings impacted stock market prices during the 1977‐93 period. The impact of market multipliers on stock market...
Strategic management research and practice suggest that consistent decision making across functional lines of a business can improve profitability. Using a survey database of 123 manufacturing firms, three unique strategies are identified in this study which reflect emphasis on different...
Security of data and information has always been a concern for business organizations. With recent trends towards down‐sizing and the implementation of Local Area Networks, the necessity for the development of carefully formulated policies and procedures for data security has taken on a new...
This paper examines self‐directed work teams (SDWT) from a social psychological perspective. It is asserted that SDWTs, and other types of work teams, are part of a continuum of teamwork and member autonomy. Also, SDWT development is related to social psychological concepts of group formation....
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