International Journal of Innovation Science

Gupta, Praveen

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996241

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996223

Soni, Pavan

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996214

The article depicts a practitioner's approach towards Innovation Evangelism in a corporate context. The case in point here is Wipro Technologies, one of the leading Information Technology firms based out of India. The author being an Innovation Evangelist at the firm shares the imperativeof evangelism, the various vehicles deployed and the learnings there from. The need for Innovation Evangelism comes from the urge to spread awareness about innovation and enable it, especially at the grassroots level. Author defines an Innovation Evangelist in an organizational context asone who generates awareness of the need to innovate; builds a belief amongst people that anyone can innovate; and provides sufficient facilitation to enable innovation. At Wipro Technologies, Innovation Evangelism happens through a series of vehicles that include: Wipro's Innovation Camp,Innovation Bazaar, Story Book on Innovation, Systematic Creativity Workshops, and Inflection Point newsletter, among others. Each of these started as experiments and then through learning got institutionalized. Key learnings are: enrollment of the stakeholders; creating a semi-structure knowledgesharing environment; enabling a market of ideas, talent and capital; having a constant and consistent communication; transparency in operations; and taking a more scientific approach towards creativity; among others. One of the areas of further investigation is on measuring the direct andindirect returns of investment for each of these vehicles. The article would make a good read for researchers, academicians, professionals and students alike who study and execute innovations at the grassroots level.

Trusko, Brett

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996269

A common misconception about innovation is that the innovation process lacks pragmatism. Innovation professionals use soft concepts applied in fuzzy ways with too much emphasis on unproven approaches to solving problems. Perhaps because of the unconventional approaches taken by practitionersof innovation, business executives have generally segregated innovators from main stream operations, recognizing the importance of innovation, but not comfortable with the approach that innovation professionals often employ in getting to their ends. This paper discusses an approach to innovationthat has the ability to firmly tie the strategy, mission or vision of the organization to the innovation process. An approach that allows you to take the “Universal Intentions” (mission, vision, goals objectives or strategies) to an iterative process that allows innovation iterationto optimization of a process.

Almeida, ; Oliveira, ; Cruz,

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996205

The adoption of Web 2.0 by companies facilitates the implementation of an open innovation strategy. Web 2.0 applications provide an excellent pool to leverage internal and external knowledge and ideas which will accelerate technological innovation. This paper looks to the actual impactof Web 2.0 technologies in the business environment and analyzes the motivation drivers to participate in open innovation communities, exploring the increased importance of knowledge networks in the business ecosystem. Additionally, it presents seven guidelines that business leaders shouldconsider to conduct an open innovation 2.0 strategy. Among others, businesses should provide an adequate IT infrastructure, capture tacit knowledge, provide training and coaching sessions and establish an effective evaluation system of their enterprise idea management solution.

Varma, Vivek

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996232

Sustainability in innovation is being increasingly recognized as an important consideration in the current efforts focused on balancing the needs for improved goods and services for the current and future generations with the concomitant impact on the natural resources. This paper analyzesthe issues surrounding sustainability debate based on a review of rich literature available. It recognizes ecological, economic and social dimensions of sustainability and other important factors like equity, basic needs, public participation, complexity, uncertainty and irreversibility; and,incorporates them all in a systems based decision making framework. It also outlines an approach utilizing the concepts of intra- and inter-generational equity that could be utilized to determine sustainability of goods and services generated through innovative efforts. The proposed approachis expected to facilitate better informed decision making.

Christensen, Clayton

2009 International Journal of Innovation Science

doi: 10.1260/175722209789996250