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A series of online searches of the Harvard University Library System – which includes the Baker Library, Houghton Library and the Radcliffe Institute’s Arthur and Elizabeth Schlesinger Library – on the History of Women in America revealed nearly 1,000 archive and manuscript holdings on...
This paper aims to provide a description of the language of advertising in socialist Czechoslovakia (1948-1989) and to offer an understanding of its nature. It focuses on significant linguistic characteristics of the discourse and on the means of argumentation and...
This paper aims to explore not only the greatness of Patterson but also some of the mistakes he made along the way.Design/methodology/approachThe study traces the career of John Patterson, founder and president of the National Cash Register (NCR) from 1884 to 1922. Data from many different...
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