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The purpose of this case study is to situate the sinking of RMS Titanic in the history of public relations. Despite the fact that the sinking of the luxury liner on April 15, 1912, is among the most examined events of the 20th century, the disaster's place in the history and evolution of public...
This article reports the results of an experimental study that tested the effect of compassion and instructing information in crisis response strategies on organizational reputation, honoring accounts, and intended potential supportive behavior. The study used a pool of 1 14 crisis managers,...
A national survey of 191 heads of public relations departments in hospitals measured the departments' expertise or knowledge to practice excellent public relations, as defined by recent research. Utilizing 2 scales original to the study, correlations showed strong and significant relationships...
Previous research quantified 5 dimensions of the organization-public relationship and determined their influence on organization-public relationships. In this study, the researchers examined the previously unexplored dimension of length of time in the relationship. Results indicate time in the...
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