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This article explores the concept of relationships in the theory and practice of public relations. Even though the public relations function builds and maintains organizations' relationships with publics, we found few definitions of such relationships in public relations literature. We also...
This essay examines the organizational identification strategies in the corporate discourse in high-technology industries used to recmit individuals and socialize them to be members of the organization. The results of the analysis suggest that these organizations exhibit similar identification...
Practices within the British National Health Service have continually changed since its inception in 1948. Despite these changes, little has been done to seek the views of those most affected—the employees within the service. This piece of research aspires to redress this imbalance by evaluating...
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