Reference Services Review

Huston, Mary M.

1989 Reference Services Review

doi: 10.1108/eb049042

A generational shiftis just now beginning to unfold as libraries convert, individually and collectively, into online public access utilities. Adopting an online public access catalog OPAC is increasingly signaling the subsequent provision of other electronic technologies that can be used directly by library patrons. Other bibliographic databases are typically added first, followed by numeric, statistical, and graphic databases. The library is becoming, in essence, a local online information utility.

Jesudason, Melba

1989 Reference Services Review

doi: 10.1108/eb049043

At the 1983 winter meeting of the National Collegiate Athletic Association NCAA, Proposition 48 P48 was enacted as an initial step in reforming the state of collegiate athletics. Proposition 48 has two components P48 and P48B. The first component states that 1 incoming firstyear students must have attained at least a 2.0 grade point average in eleven core college preparatory courses, which must include three English courses, two math courses, two social science courses, and two natural or physical sciences courses including one lab section and 2 incoming firstyear students must score at least seven hundred on the SAT or fifteen on the ACT. P48B states that 1 firstyear students who do not meet the minimum grade requirements of P48 may still enroll in the university of their choice if accepted 2 firstyear students who do not meet the minimum requirements of P48 are ineligible for athletics their first year 3 they will have three years of eligibility remaining provided their academic progress is satisfactory during their ineligible year. The rulings, which stipulate that the nation's 277 Division I college and universities meet the requirements, became effective in August 1986. P48 has thus taken a small step in communicating to high school and college athletes that they must do well academically if they wish to receive athletic scholarships.

Miller, Frank W.; Voigt Loeding, Deborah

1989 Reference Services Review

doi: 10.1108/eb049044

The library marketplace for reference services is a rapidly changing environment. Various types of technologies have been introduced during the past twenty years to facilitate the retrieval of periodical information. Beginning with online access to databases, and progressing from menudriven systems to access online databases, the library community is now ready to embrace the latest and most revolutionary technology for librariesCDROM.

Meyer, Evelyn S.

1989 Reference Services Review

doi: 10.1108/eb049045

When Eugene O'Neill died, theatre critic Brooks Atkinson said of him, A giant writer has dropped off the earth.He shook up the drama as well as audiences and helped to transform the theatre into an art seriously related to life. New York Times, 30 December 1953.

Gene Norman, O.

1989 Reference Services Review

doi: 10.1108/eb049046

In the spring of 1982, I published an article in Reference Services Review on marketing libraries and information services. The article covered available literature on that topic from 1970 through part of 1981, the time period immediately following Kotler and Levy's significant and frequently cited article in the January 1969 issue of the Journal of Marketing, which was first to suggest the idea of marketing nonprofit organizations. The article published here is intended to update the earlier work in RSR and will cover the literature of marketing public, academic, special, and school libraries from 1982 to the present.

Wuehler, Anne

1989 Reference Services Review

doi: 10.1108/eb049047

Genealogical research is like solving a mystery it helps if you are a mystery buff. In doing genealogical research, one recognizes the need to solve a problem, decides what might bring the solution, then follows the clues to the end.

Havill Bingham, Karen

1989 Reference Services Review

doi: 10.1108/eb049048

The population of the United States is aging. Throughout most of the twentieth century, the older population of this country has grown far more rapidly than any other age group. During the past two decades alone, the population over sixtyfive years of age has grown fiftyfour percent, while the under sixtyfive age group has increased only twentyfour percent.

Ohles, Judith K.

1989 Reference Services Review

doi: 10.1108/eb049049

I need to find five Supreme Court cases dealing with civil rights between the years 19001950. Can you help me find information about Plessy vs. Ferguson These are just a few examples of the many questions I've received about Supreme Court cases. Any reference librarian at an academic institution without a law library will recognize the frustration many librarians experience when confronted with these questions. Until we become familiar with legal reference books and legal citations, we may feel that serendipity is the only way to find Supreme Court cases. A librarian may fumble through many volumes of legal materials, hoping the patron has a correct date, case name, or citation or, for that matter, that they even have a case name or citation.

Forrest, Charles; Chapman, Karen; Wright, Joyce

1989 Reference Services Review

doi: 10.1108/eb049050

Optical discs are having a significant impact on information retrieval in libraries. They provide access to bibliographic and numeric data in an efficient manner, retrieving information in seconds that would take a patron using a printed source much longer to find. InfoTrac, a periodical database produced by Information Access Company, is an example of an application of this technology. The forerunner of the company's General Periodicals Index, InfoTrac consists of a database stored on a laseroptical videodisc and a microcomputer workstation for accessing, displaying, and printing the contents of the database.