The Engineering of Vision and the Aesthetics of Computer Art Lev Manovich University of Maryland - Baltimore County Engineering vision Modernization brought with it a special discipline concerned with effic i e n c y - e n g i n e e r i n g . The .job of an engineer was to ensure maximum performance with a minimum investment of energy, materials and time, be it the performance of machines (mechanical engineering), communication systems (communication engineming) or human bodies (scientific management, time and motion studies). Inspired by modern engineering, the avant-garde of the 1920s tried to systematically apply its principles to vision. To engineer vision meant to eliminate waste, to use minimal material resources. Thus, constructivist graphic design streamlined typography, eliminating complicated typefaces in favor of block letters consisting of straight lines; it also eliminated illustrations and [i he rise of modern image industries, such as colnputer graphics, human factors research or computer vision, can be seen as a part of the shift to the postindustrial society of perceptual labor. In contemporary society, human vision became the key instrument of labor as the channel of communication between human and machine. If industry aims to make
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