As the quality of online systems escalates as a marketing issue, the Editor becomes proportionately more important to the development of a usable and consistent user interface. Editors are vital to the development of a quality user interface for any online system, be it a software product, its accompanying help, or more extensive online documentation. Editors negotiate for quality, lending an experienced eye for detail to each stage of product development, working as part of the Development Team to build a consistent product that meets user needs .
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