Peace, Love, and the M Mark Midbon University of Wisconsin Administrative Data Processing 1210 W . Dayton Street, Room 3228 Madison WI 53706 USA E-Mail : mark .midbon@mail .admin .wisc.edu After dominating the world's computer market for more than 20 years, IBM seemed to reach the height of her power in 1985 . With 405,500 employees she was the world's largest industrial corporation . But much of her growth under the Reagan administration camefrom ilitary contracts . This involvement with the US Defense Department reversed an important IBM policy ofthe 1960s and ' 70s, and it hurt the corporation during the 1980s . Some people will deny that IBM's closeness to the Pentagon was anything new, because they will recall that she was heavily involved in defense work during the 1940s and '50s . While this recollection is true on the surface, IBM was actually blessed with a culture of peace that survived those tumultuous years of the 1940s and '50s . This culture ofpeace was shown by her enlightened ways of managing employees, ways that she exported to Japan. During the defense boom of the 1960s, this culture enabled her to largely withdraw fromPentagon work and apply
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Peace, love, and the rise of IBM
Midbon, Mark
Follow ACM SIGCAS Computers and Society
, Volume 23 (1-2)
Association for Computing Machinery – Jul 1, 1993
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