Notes on Experience Design Kevin Biles, KBD Innovative Arts Journeys through time, underwater encouuters or free falls in c y b e r s p a c e - - t h e m e parks provide entertainment and recreation experiences that can only be imagined anywhere else. Beyond the classic iron ride sohttions traditionally used to accomplish the goal of bringing dreams to reality, theme parks have over the years branched into worlds of fantasy, incorporating rides and shows that with the use of complex robots, scenery and multiple effects plunge people into imaginary worlds, but often at tremendous cost. Recently, the simulator has permeated the theme park scene as a newer and sometimes more cost-effective answer to the demand for unique and exciting experiences. Although this is one answer, a park full of simulators, no matter what the themes or techniques, would tend to have a taint of sameness at a venue where variety is the key. The latest attraction doesn't have to be just a live show, just a ride or just a fihn. In fact, more often than not, it is a combination of many disparate elements. Selecting, isolating and combining several media, and
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