Look at the Underside First: Brasilia and Petersburg --b3 Bruce Sterling Austin, Texas Repnnted from U&lc Online magazine, through the kind permission of the publisher and the author. I am calling my column "Look at the Underside First." There are several good reasons to follow, this useful design principle. First, it's what veteran professionals tend to do in any line of creative work. Once you get past your gosh-wow journeyman phase and learn how to do the cool stuff, you develop a pained understanding of the irritating flaws, gaps, cavities, bugs, and screwups inherent in your craft. Dilettantes, however gifted they may he, really can't bear this revelation. This is the fatal moment when they quit and go do somethin I People also tend to look at the underside first when they don't know enough to tell top from bottom. This is why fools, children, and foreigners ask oblique, embarrassing, and highly penetrating questions. People naturally want their product or practice s e e n in its best light. PR, sales, and demo people are paid to show you the top side, never the underside. They don't want you to understand what's going on or how such things
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Look at the underside first: Brasilia and Petersburg
Sterling, Bruce
Follow ACM SIGAPL APL Quote Quad
, Volume 29 (1)
Association for Computing Machinery – Sep 1, 1998
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