Competitive Testing CompetitiveTestingIssuesand Methodology: A CHI 98 SpecialInterest Group Kristyn Greenwood,SuzyCzarkowski Introduction The CHI 98 Special Interest Group (SIG) titled 'Competitive Testing: Issues and Methodologies' met on Tuesday, April 21, in the Los Angeles Civic Center. The organizers were Kristyn Greenwood and Kelly Braun of Oracle Corporation, and Suzy Czarkowski of the American Institutes for Research. The purpose of this SIG was to define comparative and competitive testing and discuss goals, methodologies and techniques for handling unexpected problems. We concluded the SIG by drafting a basic set of guidelines for conducting competitive and comparative tests. Approximately 35-40 people attended the SIG. The majority of the attendees worked for corporations that conduct competitive usability tests for internal uses. The remainder of the attendees represented independent consulting organizations who conduct competitive tests for other companies, and individuals who had yet to perform a competitive test, but were interested in learning about competitive testing methodology. SIG participants work in the software, hardware, consumer product, and medical products industries. Some of the companies they represented were Kodak, Symix, Hewlett-Packard, Diamond Bullet Design, Microsoft and Media Linx Interactive. About 20% of the SIG attendees work for consulting organizations such as National Physical Laboratory,
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Competitive testing issues and methodology
Greenwood, Kristyn; Czarkowski, Suzy
Follow ACM SIGCHI Bulletin
, Volume 30 (4)
Association for Computing Machinery – Oct 1, 1998
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