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Tales the numbers tell: Reviews of book trade statistical publications

Tales the numbers tell: Reviews of book trade statistical publications Eric de Bellaigue and Stephen Horvath THE UK BOOK MARKET 1998–2002 Reed Exhibition Companies, Researched and Produced by Market Tracking International Limited pp 433 ISBN 0 9532682 4 1 £495 Question: What do the Leger Art Galleries, the estate agents Knight Frank & Rutley and Market Tracking International have in common? Answer: POA. Their choicest offerings do not come with a price tag already attached. Nothing so crassly obvi- ous. Instead, “Price On Application” is the siren set to lure the impressionable purchaser. On enquiry, Market Tracking Interna- tional’s The UK’s Book Market 1998-2002 , published in June 1998, comes at £495. This was somewhat more than Book Publishing in Britain , a Bookseller Publications/Market Tracking International study that appeared in 1995, priced at £395. This in turn was more expensive than Book Marketing Limited’s annual UK publication Book Facts , the 1998 edition of which was released in October and was offered to the general public at £300 and to the book trade at £225. But when the subject matter broadens, the price balloons: Euromonitor’s latest World Book Report , published in February of this year and cov- ering data from 1991 to 1997, is available at http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Logos Brill

Tales the numbers tell: Reviews of book trade statistical publications

Logos , Volume 9 (4): 195 – Jan 1, 1998

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Publisher
Brill
Copyright
© 1998 Koninklijke Brill NV, Leiden, The Netherlands
ISSN
0957-9656
eISSN
1878-4712
DOI
10.2959/logo.1998.9.4.195
Publisher site
See Article on Publisher Site

Abstract

Eric de Bellaigue and Stephen Horvath THE UK BOOK MARKET 1998–2002 Reed Exhibition Companies, Researched and Produced by Market Tracking International Limited pp 433 ISBN 0 9532682 4 1 £495 Question: What do the Leger Art Galleries, the estate agents Knight Frank & Rutley and Market Tracking International have in common? Answer: POA. Their choicest offerings do not come with a price tag already attached. Nothing so crassly obvi- ous. Instead, “Price On Application” is the siren set to lure the impressionable purchaser. On enquiry, Market Tracking Interna- tional’s The UK’s Book Market 1998-2002 , published in June 1998, comes at £495. This was somewhat more than Book Publishing in Britain , a Bookseller Publications/Market Tracking International study that appeared in 1995, priced at £395. This in turn was more expensive than Book Marketing Limited’s annual UK publication Book Facts , the 1998 edition of which was released in October and was offered to the general public at £300 and to the book trade at £225. But when the subject matter broadens, the price balloons: Euromonitor’s latest World Book Report , published in February of this year and cov- ering data from 1991 to 1997, is available at

Journal

LogosBrill

Published: Jan 1, 1998

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