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Marketing Theory Volume 10 Issue 2

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Marketing Theory Volume 10 Issue 2

Vista, vision and visual consumption from the Age of Enlightenment

de Burgh-Woodman,Helene; Brace-Govan,Janice

Follow Marketing Theory , Volume 10 (2): 173 SAGE – Jun 1, 2010

Conformity around dominant Marketing Cognitive Products: Networks, mediators and storytelling

Marion,Gilles

Follow Marketing Theory , Volume 10 (2): 192 SAGE – Jun 1, 2010

Conceptualizing the role of evaluation systems in markets: The case of dominant evaluators

Kwon,Winston; Easton,Geoff

Follow Marketing Theory , Volume 10 (2): 123 SAGE – Jun 1, 2010

Critical marketing studies: logical empiricism, ‘critical performativity’ and marketing practice

Tadajewski,Mark

Follow Marketing Theory , Volume 10 (2): 210 SAGE – Jun 1, 2010

The legitimacy of power in business-to-business relationships

Blois,Keith

Follow Marketing Theory , Volume 10 (2): 161 SAGE – Jun 1, 2010

Relational, interactive service innovation: building branding competence

Vaux Halliday,Sue; Trott,Paul

Follow Marketing Theory , Volume 10 (2): 144 SAGE – Jun 1, 2010

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Marketing Theory Volume 10 Issue 2

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de Burgh-Woodman,Helene; Brace-Govan,Janice

Follow Marketing Theory , Volume 10 (2): 173 SAGE – Jun 1, 2010

Follow Marketing Theory , Volume 10 (2): 192 SAGE – Jun 1, 2010

Kwon,Winston; Easton,Geoff

Follow Marketing Theory , Volume 10 (2): 123 SAGE – Jun 1, 2010

Follow Marketing Theory , Volume 10 (2): 210 SAGE – Jun 1, 2010

Follow Marketing Theory , Volume 10 (2): 161 SAGE – Jun 1, 2010

Vaux Halliday,Sue; Trott,Paul

Follow Marketing Theory , Volume 10 (2): 144 SAGE – Jun 1, 2010