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Journal of Marketing Practice: Applied Marketing Science

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Stress and consumer behavior Coping strategies of older adults

Anil Mathur; George P. Moschis; Euehun Lee

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 15
Emerald Publishing – Dec 1, 1999
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A gap analysis of perceptions of hotel attributes by marketing managers and older people in Australia

Sherrie Wei; Hein Ruys; Thomas E. Muller

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 13
Emerald Publishing – Dec 1, 1999
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Identifying the expectations of older food consumers More than a “shopping list” of wants

Caroline Hare; David Kirk; Tim Lang

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 20
Emerald Publishing – Dec 1, 1999
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Heritage, nostalgia, and the “grey” consumer

Christina Goulding

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 23
Emerald Publishing – Dec 1, 1999
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Socialization influences on preparation for later life

Anil Mathur; George P. Moschis

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999
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The portrayal of older characters in magazine advertising

Marylyn Carrigan; Isabelle Szmigin

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999

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Journal of Marketing Practice: Applied Marketing Science

Stress and consumer behavior Coping strategies of older adults

Anil Mathur; George P. Moschis; Euehun Lee

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 15
Emerald Publishing – Dec 1, 1999

A gap analysis of perceptions of hotel attributes by marketing managers and older people in Australia

Sherrie Wei; Hein Ruys; Thomas E. Muller

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 13
Emerald Publishing – Dec 1, 1999

Identifying the expectations of older food consumers More than a “shopping list” of wants

Caroline Hare; David Kirk; Tim Lang

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 20
Emerald Publishing – Dec 1, 1999

Heritage, nostalgia, and the “grey” consumer

Christina Goulding

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 23
Emerald Publishing – Dec 1, 1999

Socialization influences on preparation for later life

Anil Mathur; George P. Moschis

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999

The portrayal of older characters in magazine advertising

Marylyn Carrigan; Isabelle Szmigin

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999

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Journal of Marketing Practice: Applied Marketing Science

1 - 6 of 6 articles

Anil Mathur; George P. Moschis; Euehun Lee

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 15 Emerald Publishing – Dec 1, 1999

Sherrie Wei; Hein Ruys; Thomas E. Muller

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 13 Emerald Publishing – Dec 1, 1999

Caroline Hare; David Kirk; Tim Lang

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 20 Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 23 Emerald Publishing – Dec 1, 1999

Anil Mathur; George P. Moschis

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14 Emerald Publishing – Dec 1, 1999

Marylyn Carrigan; Isabelle Szmigin

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14 Emerald Publishing – Dec 1, 1999

About DeepDyve

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Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 15
Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 13
Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 20
Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 23
Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999

Follow Journal of Marketing Practice: Applied Marketing Science , Volume 5 (6/7/8): 14
Emerald Publishing – Dec 1, 1999