International Journal of Pharmaceutical and Healthcare Marketing Volume 1 Issue 1

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International Journal of Pharmaceutical and Healthcare Marketing Volume 1 Issue 1

Do mergers and acquisitions create shareholder wealth in the pharmaceutical industry?

Mahmud Hassan; Dilip K. Patro; Howard Tuckman; Xiaoli Wang

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 21 Emerald Publishing – Apr 10, 2007

eHealth information quality and ethics issues: an exploratory study of consumer perceptions

Charles Bodkin; George Miaoulis

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 16 Emerald Publishing – Apr 10, 2007

Winning the China vitamin war by building a strong brand

Junsong Chen; Willem P. Burgers

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 17 Emerald Publishing – Apr 10, 2007

Marketing cardiopulmonary resuscitation and defibrillation training programs to nontraditional responders

Julie Z. Sneath

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 15 Emerald Publishing – Apr 10, 2007

Purchaser‐provider interaction in UK public health: improving stakeholder cooperation

Janet Carruthers; Michel Rod; Nicholas J. Ashill

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 15 Emerald Publishing – Apr 10, 2007

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International Journal of Pharmaceutical and Healthcare Marketing Volume 1 Issue 1

1 - 5 of 5 articles

Mahmud Hassan; Dilip K. Patro; Howard Tuckman; Xiaoli Wang

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 21 Emerald Publishing – Apr 10, 2007

Charles Bodkin; George Miaoulis

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 16 Emerald Publishing – Apr 10, 2007

Junsong Chen; Willem P. Burgers

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 17 Emerald Publishing – Apr 10, 2007

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 15 Emerald Publishing – Apr 10, 2007

Janet Carruthers; Michel Rod; Nicholas J. Ashill

Follow International Journal of Pharmaceutical and Healthcare Marketing , Volume 1 (1): 15 Emerald Publishing – Apr 10, 2007